About the Poll
The public-opinion poll was commissioned by Blue Cross and conducted by The Morris Leatherman Company between December 29th, 2020 and January 23rd, 2021.
Statewide Methodology:
The study contains the results of a sample of 625 randomly selected respondents who reflect key demographics of all adults within the State of Minnesota. Professional interviewers conducted the survey by telephone. The typical respondent took twenty minutes to complete the questionnaire. Cell phone only households were 45% of the sample, while landline only households comprised 10% of the households. Forty-four percent reported both a landline and cell phone. The results of the 625 sample are projectable to all Minnesota adults to within ± 4.0 % in 95 out of 100 cases.
Non-White Methodology:
The study contains the results of 400 randomly selected non-White residents in the State of Minnesota, including non-white respondents from the statewide survey and a subsequent balloon sample. Professional interviewers conducted the survey by telephone. The typical respondent took eighteen minutes to complete the questionnaire. Cell phone only households were 55% of the sample, while landline only households comprised 7% of the households. Thirty-eight percent reported both a landline and cell phone. The results of the 400 sample are projectable to all non-White Minnesota residents within ± 5.0 % in 95 out of 100 cases.