Why choose Blue Cross?

Find out the advantages of Blue Cross MN health plans for large employers.

Making a healthy difference in people's lives


Better member experience

We’ve developed a variety of ways to engage and delight employees – before, during and after they enroll. We want to help them effectively use their health plan – and help them better manage their health – by providing better, more relevant information.

Better technology

An enhanced member portal that provides easy access to their personal health plan information, tools and resources. The future vision is focused on wellbeing and prevention. Business partner solutions, including a business partner portal, healthcare analytics and operational platforms, are also being enhanced to increase health plan efficiencies.

Better value

Quality and efficiency are the true measures of health plan performance and effectiveness. Our commitment includes collaborating with providers, rethinking our networks to find deeper savings, enhancing our affordable care products and delivering a streamlined approach to plan design.

Empowering consumers


Education: Knowledge is power

To minimize confusion during open enrollment, we encourage employees to be proactive and spend more time researching their benefit selection options by providing them with the tools and resources to get prepared. We recommend an integrated communication approach before and during open enrollment to help employees fully understand their coverage options and select the best health plan to meet their needs.

Onboarding: There every step

Once they’ve made their selection, we inspire employees to take action and stay active by integrating their health plan benefits with their personal health goals — and activating the tools available to them.

  • Online activation: 24/7 access to their health information and resources
  • Health & wellness activation: Use benefits and value-added service based on a health assessment or personal goals

Yearlong engagement: For better health

Our communication calendar and health & wellness outreach campaign ensures members are informed and continuously thinking about their health. Ultimately, we want them to get — and stay — healthy.

Find out more

Learn about our health plans or contact an agent today.